
Higher Voltage explores what’s working, what’s not, and what needs to change in higher education. Higher Voltage isn’t just for anyone who works in higher education—it’s for anyone who is interested in or cares about higher education.
Higher Voltage explores what’s working, what’s not, and what needs to change in higher education. Higher Voltage isn’t just for anyone who works in higher education—it’s for anyone who is interested in or cares about higher education.
Episodes

Wednesday Feb 12, 2025
How Performance TV is Transforming Higher Ed
Wednesday Feb 12, 2025
Wednesday Feb 12, 2025
Can Performance TV revolutionize higher ed marketing? In this episode of Higher Voltage, Kevin Tyler talks with Jennifer Lonchar of AmbioEDU about how data-driven digital advertising is changing the game for student recruitment and retention. They tackle marketing myths, explore the impact of CTV, and share real-world success stories that prove why higher ed must innovate—or risk falling behind.

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