Higher Voltage explores what’s working, what’s not, and what needs to change in higher education. Higher Voltage isn’t just for anyone who works in higher education—it’s for anyone who is interested in or cares about higher education.
Episodes
Thursday Apr 10, 2025
Thursday Apr 10, 2025
Kevin Tyler speaks with Tam Powell and Gary Mueller of BVK and Serve Marketing about the Proud Sponsor Campaign, a bold national initiative to reframe the public conversation around higher education. They explore why the value of college extends far beyond degrees, how the campaign uses research-backed messaging to spark curiosity and pride, and why collective action, not individual heroism, is the path forward. If you care about the future of higher ed, this one’s for you.
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